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CTQ Tree

Critical to Quality (CTQ) is an important tool used in Define phase to convert voice of customers (VOC) into measurable metric using drivers. All these terms are explained with examples and quiz questions and answers in this video. This will be useful to all Green Belt and Black Belt participants.

Value Proposition

Value proposition is making statement that compels the viewers to respond positively to you and move towards your product or service. This is explained with sample value propositions here.